Powering TASC's AI Revolution with Agentforce. 2,194 Qualified Leads. 6x Response Rates - Featured as a Salesforce Customer Story
Houzbay
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realfast
Real Estate

Houzbay: Real-Time Lead Intelligence

High-intent buyers deserve immediate attention, not queue times.

Turn every inquiry into an opportunity before your competitors do.

The Results

"Our lead generation agent achieved a 30% conversion rate - with nearly one in three users qualifying as a lead. This made a big difference to how we interact with our customers. Working with realfast was a super smooth experience."

Pavit Ponnanna
Pavit Ponnanna
COO
Houzbay
30%
conversion rate
2x
faster response speed
45%
cost reduction per lead

The Challenge

Houzbay's conversion rates sat below 10%. Manual lead scoring was subjective. High-intent buyers didn't always get attention while agents chased browsers. In real estate, a 9 AM lead might be working with a competitor by noon.

The Solution

We deployed intelligent lead scoring with automated workflows.

Lead Analyzer

The AI analyzes browsing behavior, timing, property preferences, and demographics to identify high-intent buyers.

Engagement Engine

The system tracks engagement and adjusts follow-up based on behavior. Agents get real-time notifications when high-intent leads take action.

The Impact

Houzbay converts 3X more prospects. Agents spend time with serious buyers instead of chasing dead leads. The system learns which prospects convert and which follow-up strategies work best.

Let's Get Started

Connect with our team to discuss your Salesforce implementation needs. We'll help you build agents that work in production, not just demos.